Startups.ch Blog

Your company, your path: inspiration, knowledge & success stories for founders in Switzerland. Here you will find tips, tools and insider knowledge to found your company carefree or take it to the next level!

When and why does it make sense to protect a brand?

Brands are a crucial identifying feature of a company. However, building a successful brand requires significant time and financial investments.

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Applying for a Patent - How to Proceed?

Learn how to register a patent for a technical invention in Switzerland as a founder to protect your innovations and secure long-term competitive advantages.

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January Foundation Report: Over 4'000 New Foundings Kick Off the New Year

With a total of 4'260 new foundings across Switzerland, the new year began.

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Data Protection for Startups: What You Need to Know

Data protection is essential for businesses. Learn about the legal requirements and how to effectively protect sensitive customer data.

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Employee Motivation and Retention: How to Keep Your Team Long-Term

For startups, retaining motivated employees over the long term is essential.

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The Underrated Growth Engine: Why Startups Should Prioritize SEO

SEO is not a quick fix but an investment in the future.

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How Employer Branding Contributes to Employee Retention

Companies that invest in employer branding lay the groundwork for a loyal and motivated team, which is essential for long-term success.

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The foundation of success: why strong Branding is sssential for startups

Strong branding helps startups stand out from the competition.

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Employer Branding: How to Become an Attractive Employer

Employer branding is crucial for attracting talented employees.

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